Apply from the roots to the tips of your lashes, moving the brush from side to side as you sweep it upwards. Don’t let your lashes dry between coats if you want to build even more volume.

For longer-lasting mascara, use a mascara primer.

French cosmetics brand Bourjois has delighted women around the world for more than 150 years, bringing together elegance, innovation and accessible prices. Its story began in Paris in 1863, where it first created theatrical make-up. Over time, the range grew to include make-up for everyday wear, and the Bourjois brand became a symbol of Parisian style and femininity.

One of Bourjois’ most iconic creations is the Little Round Pot baked blush, in its distinctive round pot. Its delicate formula, subtle scent and long wear have kept it popular for decades. It remains a make-up icon and captures the essence of Bourjois style.

The brand also offers much-loved collections such as Healthy Mix – a lightweight foundation and concealer with vitamins, for a fresh, radiant-looking complexion. The Rouge Edition Velvet matte lipstick range is another favourite, with intense colour and a velvety finish. And the Twist Up the Volume mascara features an innovative brush that helps lashes look thicker and longer.

Bourjois brings French elegance together with practicality and the joy of creating a make-up look, helping every woman feel beautiful, every day and for special occasions.